Web animations




The popularity of websites that allow members to upload their own movies for others to view has created a growing community of amateur computer animators. With utilities and programs often included free with modern operating systems, many users can make their own animated movies and shorts. Several free and open-source animation software applications exist as well. The ease at which these animations can be distributed has attracted professional animation talent also. Companies such as PowToon and Vyond attempt to bridged the gap by giving amateurs access to professional animations as clip art.

The oldest (most backward compatible) web-based animations are in the animated GIF format, which can be uploaded and seen on the web easily. However, the raster graphics format of GIF animations slows the download and frame rate, especially with larger screen sizes. The growing demand for higher quality web-based animations was met by a vector graphics alternative that relied on the use of a plugin. For decades, Flash animations were the most popular format, until the web development community abandoned support for the Flash player plugin. Web browsers on mobile devices and mobile operating systems never fully supported the Flash plugin.

By this time, internet bandwidth and download speeds increased, making raster graphic animations more convenient. Some of the more complex vector graphic animations had a slower frame rate due to complex rendering than some of the raster graphic alternatives. Many of the GIF and Flash animations were already converted to digital video formats, which were compatible with mobile devices and reduced file sizes via video compression technology. However, compatibility was still problematic as some of the popular video formats such as Apple's QuickTime and Microsoft Silverlight required plugins. YouTube, the most popular video viewing website, was also relying on the Flash plugin to deliver digital video in the Flash Video format.

The latest alternatives are HTML5 compatible animations. Technologies such as JavaScript and CSS animations made sequencing the movement of images in HTML5 web pages more convenient. SVG animations offered a vector graphic alternative to the original Flash graphic format, SmartSketch. YouTube offers an HTML5 alternative for digital video. APNG (Animated PNG) offered a raster graphic alternative to animated GIF files that enables multi-level transparency not available in GIFs

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